Complete Ireland Tax Info on Google AdSense – UK YouTubers Guide

Google AdSense payments for YouTube creators in the UK are processed via Ireland due to Google’s EU headquarters being based there. This makes it mandatory for UK creators to fill out Irish tax information to comply with local regulations.

Step-by-Step Guide to Completing Ireland Tax Info

1. Log In to Your AdSense Account

• Go to your Google AdSense dashboard.
• Navigate to Payments > Manage Settings > United States Tax Info.

2. Start the Tax Info Form

• Click Manage Tax Info to begin.
• Select the appropriate form for Ireland. Typically, this will be a W-8BEN for individuals.

3. Fill in Personal Details

• Use your full legal name as it appears on official documents.
• For “Country of Tax Residence,” select United Kingdom.

4. Provide Your UK Tax Identification Number

• Enter your National Insurance Number (NIN) or Unique Taxpayer Reference (UTR) as proof of UK residency.
• You might need to apply to HMRC to get a certificate of residence as a proof that you can upload to Google Adsense account.

5. Claim a Tax Treaty Benefit

• Under the Tax Treaty section, confirm that the UK has a tax treaty with Ireland.
• Choose to claim reduced rates or exemptions under Article 12, which typically applies to royalties (e.g., YouTube earnings).

6. Verify and Submit

• Double-check all information.
• Submit the form and wait for a confirmation email from Google AdSense.
• Google are really quick in responding to these forms and you should know the outcome within 48 hours. If you are rejected, you can apply again. Google will also explain if you have made a mistake and how to correct it.

Need more help with completing W8BEN?

Please read this article that further explains how to complete W8-BEN as an individual. You will need to complete W8-BEN-E if you trade using a limited company.

Appoint TaxQube to manage your taxes

Being a regulated firm of chartered accountants, we are able to help you in dealing with your tax affairs as well as utilising any tax reliefs on your behalf. We look after a large number of professionals from the creative industry and represent successful youtubers in managing their taxes. Contact us for a free of charge initial consultation.

We help taxpayers in the UK to ensure compliance with HMRC – It is a legal responsibility. If you need help in submitting your annual Tax reports, please do feel free to get in touch with us by completing the contact us form.